Looking At Commercials

By Jim Whelan, The Joan Randall Agency

Thursday, July 26, 2007

I was watching the boob tube last night and saw acommercial for ED, that thing ole Bob Dole made acouple of million smackeroos on. It paid better thanbeing a Senator fer shur. Senator is worth maybe 200large, but ex Senator with ED is boomtown buckalucka's.

These ED commercials are really prevalent in the adulthour, 10-11 EST. It's the same time they run all the female commercials. Thank god for the remote.

This commercial for Cialis was one I had never seen before,and it had an interesting twist. There is a black couple whoare walking down the street whispering sweet nothings or dirtysomethings to each other, and "Dude" has obviously takenhis pill and the blood is rushing in all the right places.

Then they are spotted by a white couple they know, who invitethem into a juice joint to have a drink. They look at each otherand sigh, and they have to be thinking, "White folks can reallymess up your day."

But they acquiesce, and go in. They are all shown at a tablelaughing and talking, but "Dude" is okay because Cialis lastsfor 36 hours. That's enough time for those pesky white folks,and a horizontal bop.

It was good enough to get a good laugh out of me. Now whetherthis clever commercial sells a lot of Cialis, I don't know. It wasentertaining, and I remembered the product name; that's halfthe battle in advertising.

They were even kind enough to let me know that if my blood rushedfor more than four hours, I should go to the hospital.

I wish I'd have known that when I was fifteen.

From the big saddle,
Jim Whelan