By Jim Bray Friday, March 22, 2013
It’s German, it’s luxurious, it’s built well and it’s nice to drive. And perhaps best of all, it’s entry level – at least as entry level as one can expect from a marque such as Mercedes-Benz.
Mercedes E 300: new entry in the E classBy Jim Bray Friday, August 17, 2012
The words “entry level” and “Mercedes-Benz” may sound a lot like an oxymoron, but in the case of the E 300 4MATIC sedan, it’s very nearly appropriate.
Mercedes-Benz’ Slick new SLKBy Jim Bray Saturday, July 23, 2011
Mercedes-Benz sporty SLK is back with a new, third generation version that’s attractive, luxurious, and fun to drive.
And the two seat, retractable hard top “vario-roof” car looks and works better than ever, with a new exterior that’s reminiscent of the company’s SLS AMG supercar, and with enough performance and technology to please the discerning driver.
The all-new Mercedes-Benz SLKBy Guest Column Tuesday, June 28, 2011
TORONTO,- With the completely newly developed SLK, one of the most exciting and successful sports cars ever built is entering its third generation. The new roadster takes driving pleasure and open-air enjoyment to a new level. It blends light-footed sportiness with stylish comfort, a striking sports-car design with total suitability for everyday use, and top performance with exemplary ecology.
The all-new SLK is also proud to introduce the world premiere of the panoramic vario-roof with MAGIC SKY CONTROL, which switches to light or dark at the touch of a button. Exemplary efficiency and sporty flair come courtesy of powerful new 6-cylinder engine, which offers superb levels of performance while still being more economical than its predecessor. In addition, the extensive set of safety equipment allows the SLK to set the standard in its segment. With its wealth of technical innovations, the SLK is once again the benchmark in its class.
“The new SLK embodies the role of the trend-setter like no other car,” says Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars. “I am convinced that with its passionate design, its high-quality interior and its modesty at the filling station it will continue to provide an enormous amount of fun on the road in future, too, consolidating its status as a cult roadster.”
Mercedes-Benz SLS AMG Wins AJAC’s Best New Design Award for 2011
By Guest Column Thursday, February 17, 2011
TORONTO, The MERCEDES-BENZ SLS AMG won the “Best New Design” award for 2011 presented by the Automobile Journalists Association of Canada (AJAC). The award was handed out as part of the 2011 Canadian Car of the Year (CCOTY) awards that opened the Canadian International Auto Show in Toronto.
“Innovative, avant-garde design has shaped the image of the Mercedes-Benz brand for over 125 years, and we are thrilled that the members of AJAC have recognized the fascinating and unmistakable silhouette of one of our latest masterpieces with this award,” said Marcus Breitschwerdt, President and CEO of Mercedes-Benz Canada. “With its stunning lines, trademark gullwing doors and hallmark wide radiator grille that prominently features the Mercedes-Benz star, the SLS AMG is instantly recognizable as a Mercedes-Benz. A contemporary interpretation of a legendary classic, the SLS AMG is reminiscent of the widely celebrated 300 SL, while also providing a glimpse of the future direction of Mercedes-Benz design”.
2011 Mercedes Put Author At “E’s”By Jim Bray Saturday, October 16, 2010
Mercedes-Benz’ E Class vehicles offer some compelling choices for drivers looking for a car that’s state-of-the-art innovative, comfortable and classy.
Mercedes-Benz B-Class F-CELL vehicles make their Canadian premiere in VancouverBy Guest Column Wednesday, February 17, 2010
Mercedes-Benz Canada is presenting its “cars of tomorrow” at two special exhibition sites in Vancouver. This is the first time these zero-emission vehicles have been seen in Canada.
Mercedes Takes Drivers Around the BenzBy Jim Bray Monday, June 16, 2008
Take some world class cars from one of Germany’s top marques, add a day on a road course race track learning and honing your driving skills, and what do you have?
New “Baby Benz” Blends Luxury, Comfort and Technology
By Jim Bray Monday, March 31, 2008
Mercedes-Benz’ C class is the most affordable of the German carmaker’s sedan line, but that doesn’t mean it feels like an entry level vehicle.
It is, after all, a Mercedes. And that means even its lower end cars are upper echelon in the grand scheme of things. So it is with the new C.

