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Taxing, Taxing, Toronto

Enacting the Beautiful City Billboard Fee

CNW

Wednesday, May 16, 2007

Enacting the Beautiful City Billboard Fee (BCBF)through the new revenue tools (currently under public review) would see sixmillion dollars would go to public art in Toronto.

Funds would be gathered from an annual license fee, paid by billboardadvertisers and be directed though the Toronto Arts Council into public art -with a priority put on marginalized communities and youth art. According to aPollara poll, only 15% of Torontonians are against such a fee.

Objectives of the BCBF include:

  • Urban beautification & employment for artists
  • More funding for tracking & policing billboard advertisers
  • Helping move Toronto towards a pedestrian friendly aesthetic
  • Promoting community ownership of public spaces
  • Diversifying access to public communication

    Endorsed by: 411 Initiative for Change; Arts & Contemporary StudiesStudent Union; Artsvote; Centre for Integral Economics; Digital Propaganda;Earwaks.com; Grassroots Youth Collaborative; Illegalsigns.ca; Kate HendersonIntellectual Property & Trademark; Lotus Leaf Communications; Manifesto; MuralRoutes; nataliagrosner.com; PressPause; Regent Park Focus Youth Media ArtsCentre; Rhythmicru; Spacing Magazine; Style in Progress; The Remix Project;The Gladstone Hotel, The Faculty Of, them.ca, Toronto Arts Council Foundation,Toronto Youth Cabinet, UrbanArts & Youth Action Network

    More info: http://bcbf.them.ca

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